6th October 2020 – Tom George is delighted to announce that HBA Media has entered into a two-year yard sponsorship deal, which will see the international media rights agency’s brand proudly adorn owners’ silks, stable staff clothing and equine equipment for the 2020/21 and 2021/22 seasons, in support of one of the UK’s leading racing stables.

HBA Media manage international sales and distribution for some of the world’s most famous horseracing events including Royal Ascot, the Melbourne Cup, Breeders’ Cup, the Saudi Cup and the Pegasus World Cup. The agency also co-ordinates multiple live horseracing programmes and provides a dedicated service and daily management to a range of clients.

The new yard sponsorship complements the annual rolling support of amateur jockey Noel George. Noel continues to enjoy his athletic pastime whilst developing his career as an assistant trainer.

Tom George, Racehorse Trainer, said:

“I am very appreciative and thankful to HBA Media for increasing their association with Tom George Racing. This latest development provides our yard with a significant commercial agreement, which enables us to continue to deliver outstanding value and performance for our owners.

“We have an exciting season ahead and are thrilled that HBA Media will be involved in what we hope will include some high-grade winners and with a fair wind, a few moments for racing’s history books.”

Henry Birtles, Chief Executive of HBA Media, said:

“We are delighted to have heightened our partnership with Tom George Racing and extremely proud to see the HBA Media brand associated with one of the UK’s most prolific training establishments.

“At HBA Media we are committed to horseracing and we look forward to working with Team Tom George throughout the agreed term – exploring ways to maximise awareness of this great sport.”

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