Celebrating its 40th year, the two-day Breeders’ Cup World Championships returns to Santa Anita Park, in Arcadia, Calif on Friday 3rd and Saturday 4th November. Reflecting the international nature of the event, an improved 23 networks will broadcast the event into every continent.
Coverage of all 14 champion races, which collectively boast $31 million in prize money and awards, will be produced by host broadcaster NBC. Five championship races, headlined by the Longines Breeders’ Cup Classic and Longines Breeders’ Cup Turf, will be showcased on the main NBC channel, with the full two-day card also available across Peacock, USA Network and FanDuel.
ITV will return stateside for their third consecutive year to provide free-to-air coverage for UK viewers. The UK audience will also be serviced by Sky Sports Racing and Racing TV, who will air every race.
HBA Media (HBA), the event’s dedicated global distribution agency, have also secured three renewed partnerships with ESPN who will broadcast both days throughout South America, OTT network FanCode in India and SuperSport across Africa. Virgin Media in Ireland will give both days extensive airtime as multiple Irish challengers take their chance.
HBA and Breeders’ Cup have continued their bespoke ‘Golden Hour’ production, which focuses on delivering the feature Longines Breeders’ Cup Classic to an international audience. This offering will be broadcast worldwide by WeDo Sports (Germany, Switzerland and Austria), Polsat (Poland), Racing.com (Australia), Sony Pictures Networks (India), Sport 24 (Global Airlines), Setanta (Balkans and Eurasia) amongst others.
Full coverage details:
USA: NBC, Peacock, USA Networks, FanDuel.
South America and Caribbean: ESPN / Star + (Latin America), SportsMax (Caribbean).
Europe: ITV3, ITV4 (UK), Racing TV (UK & Ireland), Sky Sports Racing (UK & Ireland), Virgin Media (Ireland), Kanal 75 (Sweden), Setanta (Balkans and Eurasia), Polsat (Poland), Silknet (Georgia), WeDo Sports (Germany, Switzerland, Austria).
Middle East and Africa: DMI (MENA), SuperSport (Africa).
Asia: FanCode (India), Sony Pictures Network (India and Indian Subcontinent), TransVision (Indonesia), Wasu.tv (China), Green Channel (Japan).
Australia / New Zealand: Entain, Racing.com.
Frank Sale, Managing Director of HBA Media, said: “With the Breeders’ Cup reaching its 40th year, HBA is proud to have secured strong global distribution for this renowned event. As we move into a second decade of partnership with the Breeders’ Cup, to have more mainstream sports networks than ever before showcasing these prestigious races is very positive as we continue to re-position horse racing as an in-demand product within the sports broadcasting industry.”
Justin McDonald, Senior Vice President of Marketing for the Breeders’ Cup, said: “International distribution remains a key focus of the Breeders’ Cup World Championships, Thoroughbred racing’s global year-end showcase. Thanks to our long-term partnership with HBA, fans on every continent can enjoy the action as the world’s best thoroughbreds put on an incredible show.”
ENDS
Press contact: Hannah Tufnell / hannah@hbamedia.tv / +44 (0) 7971 598 287
About HBA Media:
- HBA Media provide multiple live international horseracing packages to broadcasters as well as umbrella deals which include the co-ordination of programme delivery, daily management and troubleshooting.
- HBA Media’s aim is to reposition horseracing to be competitive with the likes of football, rugby, and cricket in the world of sports broadcasting.
- HBA Media is proud to work with a whole host of prestigious racing federations and major global networks including Ascot Racecourse Limited, the Jockey Club of Saudi Arabia, France Galop, Eurosport, Dubai Media Incorporated, Abu Dhabi Media, TVG, The Japan Racing Association, Singapore Turf Club, The German Jockey Club, The German Tote, Italian Racing, Victoria Racing Club, Melbourne Racing Club, The Hong Kong Jockey Club, NYRA, The New Zealand Racing Board, Racecourse Media Group, The Stronach Group, Breeders' Cup, Phumelela Gaming, the Saudi Cup and the Qatar Prix de l’Arc de Triomphe.
