Breeders' Cup assigns international TV rights to HBA
Laura Stevens • May 1, 2014

NEW YORK (April 29, 2014) - The Breeders’ Cup, Thoroughbred racing’s most prestigious global racing event, today announced that it has reached an exclusive, multi-year agreement with Henry Birtles Associates, (HBA) one of horse racing’s leading media consultancies, to distribute international television rights to the Breeders’ Cup World Championships. Read the full press release here.

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